Magazine advertisements

Magazine advertisements

Conventions: 

    -Artist name

-Title of album

-Reviews

-Image of the artist

Analysis: 

In the advertisement above, for Katy Perry you can see there is a lot of use of bright colours, however you can see that Katy Perry is placed in the direct centre of the advertisement, showing she the brand they're promoting, her and her music. You can also see from the costume she's wearing it's quite 'revealing' which may appear more appealing towards the male audience.  There for they have purposely made her wear this to promote her music to a wider target audience. 

Camera work:

 You can see that there is direct eye contact with us a the audience, its a mid-long shot as we can see abover her head and towards the bottom of her legs, which gives us a full body shot of her, again this is being aimed towards the male audience. 

 

Conventions: 

- Artist name
-Title of album
-Reviews
-Image of the artist

Analysis: 

Above you can see the advertisment for Jessie J, firstly you can see that there is direct eye contact with the camera, showing that she is the main focus of the advertisements, with the text of her name and the name of the album below, this is a common feature of Pop artists as they need to be the main focus, especially if they are a soloist. Also the costume which is all black, links with the theme of colours on the advertisment, which is black gold and white. There for you can see a consistant theme.

Camera work: 

The camera work in this advertisment, you can see that there is a direct close up of the artists face, again to show the direct eye contact on the audience, this allows them to be able to relate to the artist. However you can see that her arms have specifically placed beside her head, so that there is some form of action happening to prevent the album cover looking boring.

   

Conventions: 

- Artist name

-Title of album

-Reviews

-Image of the artist

Analysis: 

Design:

 The design of the advertisement has soft ambient colours, which creates a peaceful vibe and theme. You can also see gold lights surrounding the artist herself, this is done specifically so that when someone is looking through a magazine the advertisement will stand out, and people will look at the advertisement.

Performance: 

The artist is the exact centre of attention by being placed in the centre of the advertisement, however she isn't making direct eye contact with the audience, she appears to be staring off into the distance as though she is looking out to something more important. Also appearing as though she is deep in thought. You can also see her hand behind her head which shows she is relaxed an comfortable in the environment she is in.

Camera work: 

In this image you are able to see a close up in the advertisement of Ellie Gouldings face, this is so that we have a clear focus on the main subject. Furthermore with the camera work we can see that there is no eye contact in direct with the camera work which is different to what we are normally used to seeing. In the image we are only able to see just abover her shoulders, again emphasising that she is the main focus.